{
  "schemaVersion": "1.2",
  "type": "tutorial-evidence-record",
  "language": "zh-CN",
  "generatedAt": "2026-10-04",
  "publisher": {
    "id": "https://zenleak.cn/#organization",
    "name": "ZenLeak GEO 学院",
    "editorialName": "ZenLeak 编辑部",
    "contact": "geo@allintwo.cloud"
  },
  "policies": {
    "sourceRelationship": "Page sources provide general context. Explicit claim evidence includes a source excerpt, locator, relation, review date and limits; unmapped claims do not imply one-to-one source support.",
    "rankingDisclaimer": "Inclusion in this evidence layer does not guarantee search ranking, indexing, citation, recommendation, or adoption by an AI system."
  },
  "record": {
    "id": "geo-service-provider-guide",
    "title": "GEO推广/优化公司怎么选：服务商交付物、报价、验收标准与常见陷阱",
    "url": "https://zenleak.cn/content/geo-service-provider-guide/",
    "path": "/content/geo-service-provider-guide/",
    "evidenceUrl": "https://zenleak.cn/evidence/#geo-service-provider-guide",
    "representations": {
      "json": "https://zenleak.cn/evidence/geo-service-provider-guide.json",
      "markdown": "https://zenleak.cn/evidence/geo-service-provider-guide.md"
    },
    "category": "内容优化",
    "contentType": "guide",
    "status": "reviewed",
    "statusLabel": "已复核",
    "datePublished": "2026-10-04",
    "dateModified": "2026-10-04",
    "reviewedAt": "2026-10-04",
    "evidenceReviewedAt": "2026-10-04",
    "claims": [
      {
        "id": "geo-service-provider-guide-claim-1",
        "text": "GEO 推广或 GEO 优化服务应该由页面、证据、技术入口和复测记录组成；“获得更多 AI 曝光”不能单独作为服务定义或验收标准。",
        "url": "https://zenleak.cn/evidence/#geo-service-provider-guide-claim-1",
        "articleUrl": "https://zenleak.cn/content/geo-service-provider-guide/#geo-service-provider-guide-claim-1",
        "evidence": [
          {
            "tutorialId": "geo-service-provider-guide",
            "claimText": "GEO 推广或 GEO 优化服务应该由页面、证据、技术入口和复测记录组成；“获得更多 AI 曝光”不能单独作为服务定义或验收标准。",
            "relation": "inference",
            "sourceUrl": "https://developers.google.com/search/docs/fundamentals/creating-helpful-content",
            "sourceTitle": "Google Search Central · Creating helpful, reliable, people-first content",
            "locator": "Focus on people-first content",
            "excerpt": "People-first content means content that's created primarily for people, and not to manipulate search engine rankings.",
            "checkedAt": "2026-10-04",
            "limits": "官方原则支持以用户价值为先，但页面、证据、技术入口和复测记录是 ZenLeak 对服务交付的拆解；这条来源不保证 AI 曝光、排名或引用。"
          }
        ]
      },
      {
        "id": "geo-service-provider-guide-claim-2",
        "text": "选择 geo 优化公司或 geo 服务商时，应检查问题范围、逐 URL 交付物、页面版本、声明级来源、固定问题和完整回答，而不是只看宣传语或一个综合分数。",
        "url": "https://zenleak.cn/evidence/#geo-service-provider-guide-claim-2",
        "articleUrl": "https://zenleak.cn/content/geo-service-provider-guide/#geo-service-provider-guide-claim-2",
        "evidence": [
          {
            "tutorialId": "geo-service-provider-guide",
            "claimText": "选择 geo 优化公司或 geo 服务商时，应检查问题范围、逐 URL 交付物、页面版本、声明级来源、固定问题和完整回答，而不是只看宣传语或一个综合分数。",
            "relation": "inference",
            "sourceUrl": "https://developers.google.com/search/docs/fundamentals/creating-helpful-content",
            "sourceTitle": "Google Search Central · Creating helpful, reliable, people-first content",
            "locator": "Who, how, and why: answering the questions that help people assess content",
            "excerpt": "Does the content provide a substantial, complete, or comprehensive description of the topic? Does it leave you feeling you've learned enough about a topic to help achieve your goal?",
            "checkedAt": "2026-10-04",
            "limits": "官方自评问题支持检查内容是否完整并帮助用户完成目标；逐 URL 交付、版本、声明级来源和固定问题是 ZenLeak 的服务验收设计，不是 Google 的供应商评分标准。"
          }
        ]
      },
      {
        "id": "geo-service-provider-guide-claim-3",
        "text": "报价需要拆分诊断、内容、技术实施、实验监测和持续维护，并把可控制的交付写成验收项，把搜索排名、收录和 AI 引用写成有条件的观察目标。",
        "url": "https://zenleak.cn/evidence/#geo-service-provider-guide-claim-3",
        "articleUrl": "https://zenleak.cn/content/geo-service-provider-guide/#geo-service-provider-guide-claim-3",
        "evidence": [
          {
            "tutorialId": "geo-service-provider-guide",
            "claimText": "报价需要拆分诊断、内容、技术实施、实验监测和持续维护，并把可控制的交付写成验收项，把搜索排名、收录和 AI 引用写成有条件的观察目标。",
            "relation": "context",
            "sourceUrl": "https://developers.google.com/search/docs/appearance/ai-features",
            "sourceTitle": "Google Search Central · AI features and your website",
            "locator": "Technical requirements for appearing in AI features",
            "excerpt": "There are no additional requirements to appear in AI Overviews or AI Mode, nor other special optimizations necessary.",
            "checkedAt": "2026-10-04",
            "limits": "官方说明不支持把 AI 功能展示包装成可由服务商控制的特殊开关；报价拆分、分阶段验收和观察目标是 ZenLeak 的项目管理建议，不能据此承诺展示结果。"
          }
        ]
      },
      {
        "id": "geo-service-provider-guide-claim-4",
        "text": "高质量的 GEO 服务应让站点所有者保留域名、代码、内容、平台账号和原始证据，并能在项目结束后独立复核结论和继续维护。",
        "url": "https://zenleak.cn/evidence/#geo-service-provider-guide-claim-4",
        "articleUrl": "https://zenleak.cn/content/geo-service-provider-guide/#geo-service-provider-guide-claim-4",
        "evidence": [
          {
            "tutorialId": "geo-service-provider-guide",
            "claimText": "高质量的 GEO 服务应让站点所有者保留域名、代码、内容、平台账号和原始证据，并能在项目结束后独立复核结论和继续维护。",
            "relation": "context",
            "sourceUrl": "https://www.w3.org/TR/prov-overview/",
            "sourceTitle": "W3C PROV-Overview",
            "locator": "Provenance information and its use for assessing quality and reliability",
            "excerpt": "Provenance is information about entities, activities, and people involved in producing a piece of data or thing, which can be used to assess its quality, reliability or trustworthiness.",
            "checkedAt": "2026-10-04",
            "limits": "W3C 支持保留来源关系有助于评估数据质量、可靠性和可信度；资产归属、账号控制和项目交接是 ZenLeak 的运营与风险控制建议，不是 W3C 的合同要求。"
          }
        ]
      }
    ],
    "sources": [
      {
        "label": "Google Search Essentials",
        "url": "https://developers.google.com/search/docs/essentials",
        "publisher": "Google Search Central"
      },
      {
        "label": "Creating helpful, reliable, people-first content",
        "url": "https://developers.google.com/search/docs/fundamentals/creating-helpful-content",
        "publisher": "Google Search Central"
      },
      {
        "label": "AI features and your website",
        "url": "https://developers.google.com/search/docs/appearance/ai-features",
        "publisher": "Google Search Central"
      },
      {
        "label": "Links best practices",
        "url": "https://developers.google.com/search/docs/crawling-indexing/links-crawlable",
        "publisher": "Google Search Central"
      },
      {
        "label": "GEO: Generative Engine Optimization",
        "url": "https://arxiv.org/abs/2311.09735",
        "publisher": "arXiv"
      }
    ],
    "prerequisites": [
      {
        "id": "what-is-geo",
        "title": "GEO 是什么：生成式搜索优化入门指南",
        "url": "https://zenleak.cn/basics/what-is-geo/"
      },
      {
        "id": "geo-optimization-guide",
        "title": "GEO 优化怎么做：从页面结构、实体清晰到 AI 引用复测",
        "url": "https://zenleak.cn/content/geo-optimization-guide/"
      },
      {
        "id": "geo-measurement-framework",
        "title": "如何衡量 GEO 效果：从 AI 引用、搜索可见性到业务转化",
        "url": "https://zenleak.cn/practice/geo-measurement-framework/"
      }
    ],
    "related": [
      {
        "id": "geo-optimization-guide",
        "title": "GEO 优化怎么做：从页面结构、实体清晰到 AI 引用复测",
        "url": "https://zenleak.cn/content/geo-optimization-guide/"
      },
      {
        "id": "what-is-geo",
        "title": "GEO 是什么：生成式搜索优化入门指南",
        "url": "https://zenleak.cn/basics/what-is-geo/"
      },
      {
        "id": "question-research",
        "title": "GEO 问题研究怎么做：从关键词到用户问题和实体",
        "url": "https://zenleak.cn/basics/question-research/"
      },
      {
        "id": "evidence-and-sources",
        "title": "GEO 证据怎么组织：来源、引用与可信度",
        "url": "https://zenleak.cn/content/evidence-and-sources/"
      },
      {
        "id": "geo-measurement-framework",
        "title": "如何衡量 GEO 效果：从 AI 引用、搜索可见性到业务转化",
        "url": "https://zenleak.cn/practice/geo-measurement-framework/"
      },
      {
        "id": "ai-citation-evidence-record",
        "title": "AI 搜索引用证据怎么归档：从原始回答到可复核记录",
        "url": "https://zenleak.cn/content/ai-citation-evidence-record/"
      },
      {
        "id": "crawl-render-index",
        "title": "抓取、渲染、归一与索引：页面不可见问题的完整诊断链",
        "url": "https://zenleak.cn/technical/crawl-render-index/"
      }
    ]
  }
}